In Depth Discovery & Targeted Website Strategy
From careful research to in-depth analysis and extensive planning, leading website designs can only be created once the goals of a project have been carefully outlined so key elements are visually stunning, yet easy to use.
Planning & Information Architecture
A website’s features, functionalities, and structure should be clearly defined at the start of a project so that there is an accurate idea of what the website should look like that everyone involved on the project can use for reference throughout.
Creative Design & Mockup Iteration
Designs need to be based on industry research along with the goals and objectives of each specific project. It’s important to think about this because the best creative designs live and die by how well received by their target audience they are
Front-end Coding & Back-end Development
This phase of the process ensures that everything on the website is easily editable by a user through a content management system, or CMS. There are many different options available, but each CMS needs to be simple to learn so that a business can regularly update the content on their site to keep their at its best to encourage users to come back for multiple visits.
Quality Assurance & Testing
The checklist for this process can be extremely long, but it is important that everything is done correctly in order to guarantee a successful launch for the website. Any problems that arise during this phase should be addressed immediately to avoid issues later on, and any top quality assurance team makes sure that every element is checked – from registration forms to site navigation.
Launch, Analysis & Optimization
However, the website isn’t quite complete – like any great project it is constantly evolving. Analysis needs to ongoing in order to measure how effective individual features and elements of a website actually are and how users are interacting with the website.